Meet our Team of Automotive Specialists

What sets McDaniels Porsche apart from other dealerships? Our elite Porsche models certainly draw the eye and enchant the imagination, but what makes the dealership experience truly special is the people. Our highly-trained and friendly team is dedicated to bringing that personal touch to every customer interaction. If you would like to learn more about McDaniels Porsche, our vehicles, or anything else, feel free to reach out to one of the people below or visit us in person. We would be glad to serve you.

Bill McDaniels
Dealer Principal

Bill McDaniels brings 40 years of experience and dedication to serving the transportation needs of the Midlands.
The passion that Porsche brings to driving is the passion he brings to Client service.
That same passion is evident in his commitment to the Columbia community in numerous civic events, highlighted by the McDaniels Golf Classic benefitting the Palmetto Cancer Center.
This annual Event has raised nearly $4 million for the hospital over the past two decades.

Tracey McDaniels
General Manager

Arriving in the automotive industry as of 2001 and very fortunate to be devoted to Porsche since 2009, I am delighted to fulfill the dreams of the Porsche enthusiast by placing them in their own unique Porsche. I invite you to McDaniels Porsche where our family delivers the Porsche Passion to our valued clients by providing a unique world class experience. Our Team's uncompromising commitment to you, be this your first visit or as a seasoned Porsche enthusiast, will make you a McDaniels Porsche believer.

Gerald Sitton
General Sales Manager

I have been in the automotive industry for 29 years, where I have dedicated my hard work to all of the top luxury brands. My sharp attention to detail, business background, and passion for all things Porsche has directed me to where I am today, and I am excited for the opportunity to be returning to McDaniels Porsche to work with this excellent staff as General Sales Manager.

Rachael Wagner
Dealership Customer Experience Manager

A native of Idaho, married to one of Columbia's finest, have 3 beautiful children, I like to crochet, knit, and do tatting (Lace). I have been in the automotive industry for a little over five years and I have well over 15 years of customer service experience. I am excited to be apart of the McDaniels Porsche Team as your Dealership Experience Manager.

Chris Groh
Business Manager
Cody Cole
Porsche Brand Ambasssador

I'm originally from Spartanburg but I have found home in Columbia after graduating USC in 2013 and joining the McDaniels Automotive Group in 2014. I thoroughly enjoy being a Certified Porsche Brand ambassador and most of all, assisting my customers with purchasing a vehicle with the Porsche Experience everyday!

Danny Velasquez
Porsche Brand Ambassador

My passion for all things automotive including cars, trucks, and motorcycles "drove" me to begin my career in the parts industry at the young age of 17. With over 10 years of dedication in the automotive industry, I have gained experience from working with BMW, Honda, Buick, GMC, Cadillac and most importantly Porsche.

William Holmes
Service Manager

William Holmes has been in the Automotive Parts and Service business since 2002. He started out as a Parts Manager with VW in Myrtle Beach, SC where he grew up. Living at the beach has its pro's and con's, but the pro's definitely outweigh the con's. He enjoys anything on the water: swimming, surfing, wake boarding and boating. William has two daughters, Tabatha his oldest is a nurse at Spartanburg Medical Center, and his youngest Calista will graduate high school 2016 and will be going to USC to become a nurse as well.

William moved to the Columbia area in 2013 and brings with him over 14 years of Parts and Service experience with VW and Audi and is proud to be a part of the McDaniels Automotive Group.

Will Cloyd
Porsche Service Facilitator
Lauren Taylor Firth
Porsche Service Advisor

Charleston native, I am happy to be a member of the McDaniels Porsche family.

Rob McDaniels

I put the same care and attention to detail in crafting a winning team that Porsche places in crafting a superb product.
Our team is only as good as its last execution, and like a winning pit crew, we must be ready when called upon to deliver perfect performance each and every time.
My 20 years of experience coupled with an engineering background empower me to lead our McDaniels Porsche Team to deliver to our Clients the full Porsche Experience. They deserve nothing less.

Julie Liptak
Office Manager

My role, and the role of the Accounting Staff, is to sweat the details so the Client doesn't have to. We make sure your data is accurate and secure, and we provide support to the Associates you come into contact with on a regular basis.
Though you may not see us, rest assured we're performing at the highest level so that the only thing you have to focus on is the road ahead.

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